Starbucks welcomes the Chinese New Year with the Year of the Dog!
Look how cute the merchandise are!
Starting Tuesday - January 9, 2018, new drinks and food items will be available.
Press Release
Look how cute the merchandise are!
Starting Tuesday - January 9, 2018, new drinks and food items will be available.
Press Release
Exciting flavors are brewing at Starbucks in 2018
As
we welcome 2018, festivities continue on at Starbucks.
The
coffee brand hypes up the celebration for its 20th anniversary, with
decadent servings of flavor and a variety of exciting on the menu.
Starbucks is complementing its
signature Espresso Roast with sophisticated flavors like salted caramel and
Okinawa brown sugar, expertly crafted into an assortment of beverages.
Starting
January 9, Starbucks mixes in one of Japan’s most popular culinary ingredients,
the Okinawa Brown Sugar, to create Okinawa Brown Sugar
Latté. The elegant drink
highlights the hint of molasses found in the sugar and fuses in light caramel
for a less sweet, coffee forward drink.
A returning favorite, the Salted Caramel Mocha
Crumble, combines deep chocolate and espresso flavors with toffee nut syrup,
layered with a delicious combination of whipped cream and caramel sauce. The
beverage is topped with a blend of turbinado sugar and sea salt for a perfect
sweet and savory taste.
“We love to constantly surprise our customers
with new flavor combinations. This season’s beverages complement our signature
Starbucks Espresso and whisks in premium ingredients, like Okinawa brown sugar
from Japan, for a modern twist.” said Keith Cole, head of marketing for
Starbucks Philippines
Starbucks treats for the New Year
Apart
from the double offer of flavor innovations, Starbucks also gives a preview of
the fun that 2018 has to offer.
For
one, the adorable barista bear collectible has two new looks for the upcoming
season. The 20th Anniversary Bearista Bear wears the classic black
apron with the 20th anniversary logo of Starbucks Philippines. The
Bearista Bear also dons a Philippine Flag inspired Frappuccino® pin.
On the other hand, the Bearista Bear Dog is all about the onset of the Lunar
New Year.
Collectors
will enjoy the pup illustrations on the Lunar New Year merchandise as it
highlights this year’s Chinese zodiac which is the Earth Dog. With these specially-designed tumblers, mugs,
and Starbucks Card, coffee fans and dog lovers alike have something incredible
to look forward to.
As 2018 is a special year for Starbucks Philippines, the coffee
brand goes all out for its big 20th anniversary treats. Starbucks Kape
Vinta Card holders will earn the chance to win one of the 20 Starbucks for a Month
and 20 Starbucks for a Year, when they activate their card anytime in January.
Winners of these big anniversary treats will be announced on January 22 for the
Starbucks for a Month, and February 12 for the Starbucks for a Year.
Don’t
miss out on the many, flavorful surprises from Starbucks. Grab their new
signature espresso beverages in all Starbucks stores. Find out more on how to
savor your coffee and the best of 2018 by visiting www.facebook.com/StarbucksPhilippines/.
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