SURPRISE! It's a reveal toy! What exactly is a reveal toy? Well, I for one had no idea what it was, it was only when I asked Kailee what a reveal toy meant, that I understood what kind of a toy it was. It's literally a surprise toy, because you'll know the exact kind (or variant of the toy) you get, the moment you open the toy. There's an excitement and rush that the child feels when they open the toy. This is the Scruff-a-luvs. It's a reveal toy - I'm excited to show you! Scruff a luvs, I feel is more interesting as it's a reveal toy that you do more than just open! See, that you'll need to open it to reveal what you got. Well, you'll need more than just to open it, you'll need to wash your Scruff a luvs to know which kind you got! You can get a cat, a dog or a bunny!